This session will be followed by a book-signing of CEB's, The Challenger Customer, in the same room. 40 of top sales performers primarily used a Challenger sales selling style Top performers were. Brent facilitates a wide range of executive-level discussions around the world for Fortune 500/Global 1000 executives in sales, marketing, and customer service. The Challenger Sale Model: How to Lead the Conversation. Join Brent Adamson, Principal Advisor for CEB and co-author of The Challenger Sale.

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Now our latest research reveals something even more surprising: Being a Challenger seller is not enough. Four years ago, The Challenger Sale overturned decades of conventional wisdom with a bold new approach to sales.

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